The essentials
Essential
A consistent presence.
£99/month
Facebook · Instagram
- 12 branded image posts per month
- Captions and hashtags included
- Scheduled publishing
MADE FOR RESTAURANTS · FROM £99 / MONTH
Good content.
Clear pricing.
Choose the coverage your restaurant needs. We plan, create and schedule the content. You focus on the food.
YOUR SELECTION
Continue with your selected plan
Growth + TikTok · £259/month
Start with your plan.
Five plans. The same care. All prices in GBP, billed monthly.
Our pick
Growth
More ways to tell your story.
£199/month
Facebook · Instagram
- 12 branded image posts per month
- 8 short-form videos per month
- One complimentary menu redesign and optimisation
Three platforms
Growth + TikTok
Three platforms. One content plan.
£259/month
Facebook · Instagram · TikTok
- 12 branded image posts per month
- 8 core short-form videos per month
- Up to 12 adapted TikTok posts per month
Chinese-speaking diners
Xiaohongshu
Connect with Chinese-speaking diners.
£159/month
Xiaohongshu / 小红书
- 16 Xiaohongshu posts per month
- 12 image posts
- 4 short-form videos
Complete coverage
All-Platform
One content system. Four platforms.
£359/month
Facebook · Instagram · TikTok · 小红书
- 12 core branded image posts per month
- 8 core short-form videos per month
- 16 localised Xiaohongshu posts per month
All-Platform saves £59/month: £259 + £159 = £418 separately, or £359 together.
Provide your menu, logo and business details at the start. No ongoing photography required. Service starts once platform access and required materials are confirmed.
Every detail, side by side.
Compare coverage, then explore the full inclusions for each plan.
| Service | Essential£99/month | Growth£199/month | Growth + TikTok£259/month | Xiaohongshu£159/month | All-Platform£359/month |
|---|---|---|---|---|---|
| Included | Included | Included | Not included | Included | |
| Included | Included | Included | Not included | Included | |
| TikTok | Not included | Not included | Included | Not included | Included |
| Xiaohongshu | Not included | Not included | Not included | Included | Included |
| Image posts | 12 / month | 12 / month | 12 core / month | 12 / month | 12 core / month |
| Video posts | 0 | 8 / month | 8 core / month | 4 / month | 8 core / month |
| Additional adapted content | — | — | Up to 12 TikTok posts | 16 total posts / month | Up to 12 TikTok + 16 Xiaohongshu |
| Content planning | Not included | Included | Included | Included | Included |
| Profile refresh | Not included | One included | One included | One Xiaohongshu refresh | One included |
| Menu optimisation | Not included | One included | One included | Not included | One included |
| Monthly report | Not included | Included | Included | Included | Included |
EssentialFull inclusions
- Facebook and Instagram
- 12 branded image posts per month
- Captions and hashtags included
- Scheduled publishing
Does not include short-form video, TikTok, Xiaohongshu, campaign planning, profile redesign, menu redesign, monthly reporting or community management.
GrowthFull inclusions
- Facebook and Instagram
- 12 branded image posts per month
- 8 short-form videos per month
- Captions and hashtags included
- Scheduled publishing
- Monthly content planning
- Monthly promotional campaign ideas
- One complimentary social profile refresh
- One complimentary menu redesign and optimisation
- Monthly performance summary
- Ongoing content optimisation
- No ongoing photography required
TikTok, Xiaohongshu, comment or message management and paid advertising are not included.
Growth + TikTokFull inclusions
- Facebook, Instagram and TikTok
- 12 branded image posts per month
- 8 core short-form videos per month
- Up to 12 adapted TikTok posts per month
- Up to 8 existing videos and 4 image carousels
- TikTok captions and hashtags
- Basic TikTok profile optimisation
- Scheduled publishing
- Monthly content planning
- Monthly promotional campaign ideas
- One complimentary social profile refresh
- One complimentary menu redesign and optimisation
- Monthly performance summary
- Ongoing content optimisation
- No ongoing photography required
The same core content is adapted for TikTok, using up to 8 existing videos and 4 image carousels. No additional original videos, Xiaohongshu, comment or message management or paid advertising are included.
XiaohongshuFull inclusions
- 16 Xiaohongshu posts per month
- 12 image posts
- 4 short-form videos
- An average of 3 image posts and 1 video per week
- Natural Chinese titles and copywriting
- Cover design
- Search keywords and hashtags
- Scheduled publishing
- Monthly content planning
- One Xiaohongshu profile refresh
- Monthly content performance summary
- Ongoing topic optimisation
- No ongoing photography required
Facebook, Instagram, TikTok, menu redesign, comment or message management and paid promotion costs are not included. 16 posts per month averages 3 image posts and 1 video per week, not a fixed four posts in every calendar week. Content covers signature dishes, ordering recommendations, offers, in-store events, restaurant atmosphere, brand highlights and useful local dining information.
All-PlatformFull inclusions
- 12 core branded image posts per month
- 8 core short-form videos per month
- Facebook and Instagram publishing
- Up to 12 TikTok-adapted posts per month
- 16 localised Xiaohongshu posts per month
- 12 Xiaohongshu image posts and 4 video posts
- Platform-specific captions, covers, formats and hashtags
- Monthly content planning
- Monthly promotional campaign ideas
- One complimentary social profile refresh
- One complimentary menu redesign and optimisation
- Monthly performance summary
- Ongoing content optimisation
- No ongoing photography required
One set of core content is adapted for each platform, not a separate original set per platform. TikTok uses adapted core videos and suitable image carousels. Xiaohongshu receives Chinese covers, copy, keywords and hashtags from the core material. Paid advertising is not included.
A FEW GOOD QUESTIONS
Good to know.
Want to talk through what fits your restaurant?
Talk to us on Messenger ↗Do I need to provide content?
At the start, simply provide your menu, logo, basic business information and anything you want us to prioritise. No ongoing photography or content preparation is required.
Does the £99 plan include TikTok?
No. The £259 Growth + TikTok plan includes Facebook, Instagram and TikTok.
Does the £259 plan include extra original videos for TikTok?
No. Its 8 core videos and image content are adapted for TikTok, with up to 12 TikTok posts: up to 8 existing videos and 4 image carousels.
Does All-Platform include a separate set of content for every platform?
DishFlow creates one strong set of core content, then professionally adapts the language, format, cover, caption and style for each platform and audience.
Do the plans include paid advertising?
No. Advertising spend, ad account management and paid campaign management are quoted separately.
Do you guarantee followers, views, orders or revenue?
No fixed results are guaranteed. DishFlow provides consistent professional content, platform adaptation, marketing planning and ongoing optimisation. Results also depend on location, products, reviews, competition and advertising spend.
Which plans include menu redesign?
Growth and All-Platform each include one complimentary menu redesign and optimisation.
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